About

Hey, I'm Edward Rodriguez — the founder of W4YMKR APPAREL

I didn’t start this brand to be trendy.
I started it because God shifted my heart.

W4YMKR was born in a moment where I realized I was building everything for me—my goals, my validation, my version of success. But God showed me something deeper: I could build something with Him and for Him.

That’s when everything changed.

I saw other people using their gifts to glorify God, and I thought… “Why not me?”
Even though I felt too young. Unqualified. Unsure.
Even though those lies said:
“You’re not ready.”
“Someone else is already doing it.”
“You’re gonna look weird if you go public with this.”

But the truth?
God doesn’t call the qualified—He qualifies the called.
And He reminded me that He’s the Way Maker.

That’s what W4YMKR stands for.
It’s for the people who know they’re called… but feel stuck.
It’s for the creatives, the quiet leaders, the bold believers who are tired of hiding their faith.
It’s for anyone who’s ever asked:
“Can God actually use my gift?”

The answer is yes.
And this brand exists to help you walk that out—with boldness.

W4YMKR isn’t just clothing.
It’s a declaration.
It’s armor for the ones fighting to stay faithful.
It’s for the ones who don’t want to blend in anymore.

So if you’re ready to wear your purpose…
If you want your gifts to glorify Him…
If you’re done building for you, and ready to build with God—

Welcome to the movement.

– Edward Rodriguez
Founder, W4YMKR Apparel